In Europe, no one could escape George Clooney boasting a famous coffee, and his famous reply 'What else?'. But despite its success, the ad was never released in the United States. What else? . . This is the first phrase that comes to mind at the mention of George Clooney. Since 2005, the actor lends his charms indeed a famous brand of coffee, with great success. If this campaign is very well known in Europe, the United States, no one has ever seen. George Clooney wants to do a little advertising to supplement his income, but never in his country. It must be said the United States, except for luxury brands and perfumes, it is very rare to see a famous actor to play the game of advertising. "George Clooney nespresso usa usa refuses to promote the Atlantic, forcing the agency to broadcast the spots carefully and even block IP addresses from North America on various sites," said the magazine and Strategies. "Traditionally, the big American stars not associated with a brand," continues the director brand marketing. See George Clonney enjoying a good coffee is a privilege reserved for Europeans. A new spot from elsewhere to be turned, with the participation of John Malkovich.
Nespresso, Nestlé nespresso usa SA, or [1], headquartered in Lausanne, Switzerland, is a subsidiary of Nestlé. Positioned on the coffee pod market, it offers machines using special aluminum caps. In 2009, the company achieved a turnover of 1. 94 billion euros (2. 77 billion Swiss francs) and has, according to Le Figaro, a profitability "
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